FWD from Yakima Chief Hops and Yakima Chief Ranches is a hop innovation program focused on brewing community engagement. Participating brewers are granted access to the newest, not-yet-commercialized HBC varieties and products in Yakima Chief Hops’ innovation pipeline. Participants are also granted access to educational and marketing resources necessary to both brew and sell what’s next in beer.
Through brewing trials, questionnaires, conversation, and sensory analysis, brewers will have the opportunity to guide these products through their final stage of development, assuring YCH is working on the most useful and exciting products in the industry.
